Customer Discovery

Customer discovery is a stage in product/service development where a company learns from the voice of the customer (VOC) how they can best produce or optimize their product/service.  Customer discovery is usually conducted through phone calls, surveys, or focus groups.

  • Also see: Voice of the Customer (VOC)

0


Leave a Reply

  • ATP Team on September 25, 2022 @ 03:18:26

This post was created by ATP Team on September 25, 2022.